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Seenford research · Edition 1 · published 2 November 2026

Airlines 🇬🇧

Run 1 · captured 2026-10-19 · 55 eligible answers (72 captured, excluding 17 No clear answer) · 17 brands · 12 questions · 6 engines · one research run

British Airways led with 44% recommendation rate (24/55 answers).

Eligible answers
55
Brands
17
Questions
12

Brand leaderboard

What the engines said about each brand across all questions in this run.

BrandMention rateRecommended, all eligible answersRecommended, share of mentionsTop pickCautionAvg. rankVerdict mix
British Airways64% (35/55)44% (24/55)69% (24/35)351.9
Virgin Atlantic53% (29/55)40% (22/55)76% (22/29)222.4
Emirates40% (22/55)33% (18/55)82% (18/22)502.0
Qatar Airways33% (18/54)28% (15/54)83% (15/18)502.7
easyJet33% (18/55)27% (15/55)83% (15/18)122.3
Jet218% (10/55)18% (10/55)100% (10/10)801.8
Ryanair31% (17/55)13% (7/55)41% (7/17)07—
Norse Atlantic11% (6/55)9% (5/55)83% (5/6)015.0
Wizz Air20% (11/55)7% (4/55)36% (4/11)044.0
Etihad Airways9% (5/54)6% (3/54)60% (3/5)00—
Aer Lingus9% (5/55)5% (3/55)60% (3/5)201.7
Turkish Airlines6% (3/54)4% (2/54)67% (2/3)00—
Icelandair4% (2/55)4% (2/55)100% (2/2)003.0
TUI7% (4/55)2% (1/55)25% (1/4)02—
KLM4% (2/55)0% (0/55)0% (0/2)00—
Lufthansa2% (1/55)0% (0/55)0% (0/1)00—
Air France2% (1/55)0% (0/55)0% (0/1)00—

Recommended, all eligible answers: answers where the brand was recommended (Top pick or Recommended) ÷ eligible answers in the category, counted once per question, engine and week. This run has 55 eligible answers (72 captured, excluding 17 No clear answer). Recommended, share of mentions: answers where the brand was recommended ÷ answers that mentioned the brand.

Questions against brands

Each cell shows the most common verdict for that question and brand. Counts show mentions out of completed answers.

What's the best airline to fly from London to New York?

British AirwaysRecommended3/3Virgin AtlanticTop pick3/3easyJetNot mentioned0/3RyanairNot mentioned0/3Jet2Not mentioned0/3Wizz AirNot mentioned0/3TUINot mentioned0/3Norse AtlanticRecommended3/3IcelandairNot mentioned0/3Aer LingusNot mentioned0/3KLMNot mentioned0/3LufthansaNot mentioned0/3Air FranceNot mentioned0/3EmiratesNot mentioned0/3Qatar AirwaysNot mentioned0/3Etihad AirwaysNot mentioned0/3Turkish AirlinesNot mentioned0/3

Which airline should I choose for a short flight from London to Barcelona?

British AirwaysRecommended3/3Virgin AtlanticNot mentioned0/3easyJetRecommended3/3RyanairRecommended3/3Jet2Not mentioned0/3Wizz AirRecommended3/3TUINot mentioned0/3Norse AtlanticNot mentioned0/3IcelandairNot mentioned0/3Aer LingusNot mentioned0/3KLMNot mentioned0/3LufthansaNot mentioned0/3Air FranceNot mentioned0/3EmiratesNot mentioned0/3Qatar AirwaysNot mentioned0/2Etihad AirwaysNot mentioned0/2Turkish AirlinesNot mentioned0/2

What's the best airline for flying from the UK to Dubai?

British AirwaysRecommended5/5Virgin AtlanticRecommended5/5easyJetNot mentioned0/5RyanairNot mentioned0/5Jet2Not mentioned0/5Wizz AirNot mentioned1/5TUINot mentioned0/5Norse AtlanticNot mentioned0/5IcelandairNot mentioned0/5Aer LingusNot mentioned0/5KLMNot mentioned0/5LufthansaNot mentioned0/5Air FranceNot mentioned0/5EmiratesTop pick5/5Qatar AirwaysRecommended4/5Etihad AirwaysNot mentioned2/5Turkish AirlinesNot mentioned2/5

Which airline has the most legroom in economy on long-haul flights from the UK?

British AirwaysMentioned in passing3/6Virgin AtlanticMentioned in passing4/6easyJetNot mentioned0/6RyanairNot mentioned0/6Jet2Not mentioned0/6Wizz AirNot mentioned0/6TUINot mentioned1/6Norse AtlanticNot mentioned0/6IcelandairNot mentioned0/6Aer LingusNot mentioned0/6KLMNot mentioned1/6LufthansaNot mentioned1/6Air FranceNot mentioned0/6EmiratesMentioned in passing6/6Qatar AirwaysMentioned in passing3/6Etihad AirwaysNot mentioned3/6Turkish AirlinesNot mentioned0/6

Which budget airline in Europe is best if I want to avoid extra baggage fees?

British AirwaysNot mentioned0/3Virgin AtlanticNot mentioned0/3easyJetRecommended3/3RyanairNamed with caution3/3Jet2Top pick2/3Wizz AirNamed with caution3/3TUINot mentioned0/3Norse AtlanticNot mentioned0/3IcelandairNot mentioned0/3Aer LingusNot mentioned1/3KLMNot mentioned0/3LufthansaNot mentioned0/3Air FranceNot mentioned0/3EmiratesNot mentioned0/3Qatar AirwaysNot mentioned0/3Etihad AirwaysNot mentioned0/3Turkish AirlinesNot mentioned0/3

What's the best business class for flights from London to Asia?

British AirwaysNot mentioned2/5Virgin AtlanticNot mentioned0/5easyJetNot mentioned0/5RyanairNot mentioned0/5Jet2Not mentioned0/5Wizz AirNot mentioned0/5TUINot mentioned0/5Norse AtlanticNot mentioned0/5IcelandairNot mentioned0/5Aer LingusNot mentioned0/5KLMNot mentioned0/5LufthansaNot mentioned0/5Air FranceNot mentioned0/5EmiratesNot mentioned2/5Qatar AirwaysTop pick5/5Etihad AirwaysNot mentioned0/5Turkish AirlinesNot mentioned0/5

Which airline is best for flying with young children from the UK?

British AirwaysTop pick4/4Virgin AtlanticRecommended4/4easyJetRecommended4/4RyanairNot mentioned2/4Jet2Top pick4/4Wizz AirNot mentioned1/4TUINot mentioned2/4Norse AtlanticNot mentioned0/4IcelandairNot mentioned0/4Aer LingusNot mentioned0/4KLMNot mentioned0/4LufthansaNot mentioned0/4Air FranceNot mentioned0/4EmiratesRecommended3/4Qatar AirwaysNot mentioned1/4Etihad AirwaysNot mentioned0/4Turkish AirlinesNot mentioned0/4

Which airline handles delays and cancellations best for UK passengers?

British AirwaysNamed with caution3/4Virgin AtlanticRecommended3/4easyJetNot mentioned2/4RyanairNamed with caution2/4Jet2Top pick4/4Wizz AirNot mentioned1/4TUINot mentioned1/4Norse AtlanticNot mentioned0/4IcelandairNot mentioned0/4Aer LingusNot mentioned1/4KLMNot mentioned0/4LufthansaNot mentioned0/4Air FranceNot mentioned0/4EmiratesNot mentioned1/4Qatar AirwaysNot mentioned0/4Etihad AirwaysNot mentioned0/4Turkish AirlinesNot mentioned0/4

What's the cheapest reliable way to fly from the UK to the US?

British AirwaysRecommended4/5Virgin AtlanticRecommended4/5easyJetNot mentioned0/5RyanairNot mentioned1/5Jet2Not mentioned0/5Wizz AirNot mentioned2/5TUINot mentioned0/5Norse AtlanticRecommended3/5IcelandairNot mentioned2/5Aer LingusTop pick3/5KLMNot mentioned0/5LufthansaNot mentioned0/5Air FranceNot mentioned0/5EmiratesNot mentioned0/5Qatar AirwaysNot mentioned0/5Etihad AirwaysNot mentioned0/5Turkish AirlinesNot mentioned1/5

British Airways or Virgin Atlantic: which is better for flying to the US?

British AirwaysRecommended6/6Virgin AtlanticRecommended6/6easyJetNot mentioned0/6RyanairNot mentioned0/6Jet2Not mentioned0/6Wizz AirNot mentioned0/6TUINot mentioned0/6Norse AtlanticNot mentioned0/6IcelandairNot mentioned0/6Aer LingusNot mentioned0/6KLMNot mentioned1/6LufthansaNot mentioned0/6Air FranceNot mentioned1/6EmiratesNot mentioned0/6Qatar AirwaysNot mentioned0/6Etihad AirwaysNot mentioned0/6Turkish AirlinesNot mentioned0/6

easyJet or Ryanair: which should I book?

British AirwaysNot mentioned0/6Virgin AtlanticNot mentioned0/6easyJetRecommended6/6RyanairRecommended6/6Jet2Not mentioned0/6Wizz AirNot mentioned0/6TUINot mentioned0/6Norse AtlanticNot mentioned0/6IcelandairNot mentioned0/6Aer LingusNot mentioned0/6KLMNot mentioned0/6LufthansaNot mentioned0/6Air FranceNot mentioned0/6EmiratesNot mentioned0/6Qatar AirwaysNot mentioned0/6Etihad AirwaysNot mentioned0/6Turkish AirlinesNot mentioned0/6

Emirates or Qatar Airways: which is better for flying to Asia from London?

British AirwaysNot mentioned2/5Virgin AtlanticNot mentioned0/5easyJetNot mentioned0/5RyanairNot mentioned0/5Jet2Not mentioned0/5Wizz AirNot mentioned0/5TUINot mentioned0/5Norse AtlanticNot mentioned0/5IcelandairNot mentioned0/5Aer LingusNot mentioned0/5KLMNot mentioned0/5LufthansaNot mentioned0/5Air FranceNot mentioned0/5EmiratesRecommended5/5Qatar AirwaysRecommended5/5Etihad AirwaysNot mentioned0/5Turkish AirlinesNot mentioned0/5

Engine by engine

Recommended counts per brand for each engine.

ChatGPT

British Airways5/9
Virgin Atlantic4/9
easyJet3/9
Jet22/9
Qatar Airways2/9
TUI1/9
Norse Atlantic1/9
Icelandair1/9
Aer Lingus1/9
Emirates1/9
Ryanair0/9
Wizz Air0/9
KLM0/9
Lufthansa0/9
Air France0/9
Etihad Airways0/9
Turkish Airlines0/9

Greyed brands: fewer than 10 eligible answers.

Google Gemini

British Airways6/12
Virgin Atlantic6/12
Emirates5/12
easyJet4/12
Jet23/12
Qatar Airways3/12
Ryanair2/12
Wizz Air2/12
Aer Lingus2/12
Norse Atlantic1/12
Icelandair1/12
Etihad Airways1/12
Turkish Airlines1/12
TUI0/12
KLM0/12
Lufthansa0/12
Air France0/12

Anthropic Claude

British Airways3/9
Virgin Atlantic3/9
Emirates3/9
Qatar Airways3/9
Norse Atlantic2/9
easyJet1/9
Jet21/9
Turkish Airlines1/9
Ryanair0/9
Wizz Air0/9
TUI0/9
Icelandair0/9
Aer Lingus0/9
KLM0/9
Lufthansa0/9
Air France0/9
Etihad Airways0/9

Greyed brands: fewer than 10 eligible answers.

Perplexity

Emirates4/8
British Airways3/8
Virgin Atlantic3/8
easyJet3/8
Qatar Airways3/8
Jet22/8
Ryanair1/8
Wizz Air0/8
TUI0/8
Norse Atlantic0/8
Icelandair0/8
Aer Lingus0/8
KLM0/8
Lufthansa0/8
Air France0/8
Etihad Airways0/8
Turkish Airlines0/8

Greyed brands: fewer than 10 eligible answers.

Google AI Overviews

British Airways3/7
Virgin Atlantic3/7
easyJet2/7
Ryanair2/7
Emirates2/7
Jet21/7
Wizz Air1/7
Norse Atlantic1/7
Qatar Airways1/7
Etihad Airways1/7
TUI0/7
Icelandair0/7
Aer Lingus0/7
KLM0/7
Lufthansa0/7
Air France0/7
Turkish Airlines0/7

Greyed brands: fewer than 10 eligible answers.

Microsoft Copilot

British Airways4/10
Virgin Atlantic3/10
Emirates3/10
Qatar Airways3/9
easyJet2/10
Ryanair2/10
Jet21/10
Wizz Air1/10
Etihad Airways1/9
TUI0/10
Norse Atlantic0/10
Icelandair0/10
Aer Lingus0/10
KLM0/10
Lufthansa0/10
Air France0/10
Turkish Airlines0/9

Greyed brands: fewer than 10 eligible answers.

What AI reads in this category

Source types

Other / unknown

56%

272 sources

Comparison and booking

12%

57 sources

Brand's own site

9%

44 sources

News and media

7%

35 sources

Forum and social

6%

31 sources

Review and consumer

6%

29 sources

Blog and guide

3%

16 sources

Government and regulator

1%

5 sources

Share of the 489 cited sources in this run. Shares add up to 100%. Shares describe cited sources, not traffic.

Top cited domains

DomainCitationsShare of cited sources
which.co.uk276%
kayak.co.uk163%
alternativeairlines.com133%
simpleflying.com133%
skyscanner.net112%
momondo.co.uk102%
britishairways.com92%
virginatlantic.com92%
reddit.com92%
youtube.com92%

Quotes from the engines

“Short answer: if you want the best overall business-class experience from London to Asia, I’d pick Qatar Airways Qsuite via Doha — especially for destinations that require or benefit from a connection.”

Qatar Airways · Top pick

ChatGPT (gpt-5.5) · 2026-10-19 · Question: What's the best business class for flights from London to Asia?

“Book British Airways if: You are flying to a regional US city, need flexible flight times, want a First Class ticket, or hold Oneworld/American Airlines status.”

British Airways · Recommended

Google Gemini (gemini-3.6-flash) · 2026-10-19 · Question: British Airways or Virgin Atlantic: which is better for flying to the US?

“Japan Airlines (JAL) and All Nippon Airways (ANA) currently offer the most legroom in economy on long-haul flights from the UK, with a seat pitch of around 34 inches—well above the industry average of 31–32 inches. Emirates also provides generous space at up to 34 inches on some aircraft, while Qatar Airways typically offers 31 inches but with wider seats.”

Emirates · Mentioned in passing

Microsoft Copilot (live) · 2026-10-19 · Question: Which airline has the most legroom in economy on long-haul flights from the UK?

“British Airways: 31 inches, LHR & LGW worldwide network.”

British Airways · Mentioned in passing

Google Gemini (gemini-3.6-flash) · 2026-10-19 · Question: Which airline has the most legroom in economy on long-haul flights from the UK?

“Norse — cheapest if the route/date works, but less “resilient” Use it if you’re going to Orlando or if a seasonal Norse route is operating on your exact dates. Be careful: fewer flights means if one is cancelled, you may have fewer same-day rescue options than with BA/Virgin/major US airlines.”

Norse Atlantic · Named with caution

ChatGPT (gpt-5.5) · 2026-10-19 · Question: What's the cheapest reliable way to fly from the UK to the US?

“👉 If your priority is absolute lowest cost, go for an indirect flight in January from London to New York (~£272). If you want reliability and speed, direct flights with British Airways or Virgin Atlantic (~£384–£400) are the best balance. Would you like me to help you find the best airport near Gateshead for these deals (Manchester vs. Newcastle vs. London)?”

British Airways · Recommended

Microsoft Copilot (live) · 2026-10-19 · Question: What's the cheapest reliable way to fly from the UK to the US?

“British Airways: Despite being the national flag carrier, BA has faced criticism in recent years for higher-than-average last-minute cancellation rates at Heathrow and long wait times for customer support during flight disruptions.”

British Airways · Named with caution

Google Gemini (gemini-3.6-flash) · 2026-10-19 · Question: Which airline handles delays and cancellations best for UK passengers?

“Choose Emirates if: You're heading to Southeast Asia, want the best entertainment system, prefer a livelier onboard atmosphere, need to depart from a UK regional airport, or Dubai is your stopover preference.”

Emirates · Recommended

Anthropic Claude (claude-sonnet-4-5) · 2026-10-19 · Question: Emirates or Qatar Airways: which is better for flying to Asia from London?

“easyJet: Small under-seat bag 45 × 36 × 20cm, up to 15kg, Good if you can travel with one backpack/small case; pay for overhead cabin bag.”

easyJet · Recommended

ChatGPT (gpt-5.5) · 2026-10-19 · Question: Which budget airline in Europe is best if I want to avoid extra baggage fees?

“British Airways (Club Suite): Operates modern suites with closing doors on A350-1000s and retrofitted 777s on direct routes (Tokyo, Singapore, Hong Kong, Delhi, etc.). Great seat layout, though soft product and service can be less consistent than Asian or Middle Eastern carriers.”

British Airways · Named with caution

Google Gemini (gemini-3.6-flash) · 2026-10-19 · Question: What's the best business class for flights from London to Asia?

“Long-haul from the UK: Virgin Atlantic or British Airways, Better full-service experience, seatback entertainment, meals, more support than low-cost carriers.”

British Airways · Recommended

ChatGPT (gpt-5.5) · 2026-10-19 · Question: Which airline is best for flying with young children from the UK?

“Quick answer: If you want the absolute lowest fare and can travel light, Ryanair usually wins. If you value major airports, a larger free cabin bag, and a smoother booking experience, easyJet is the better choice.”

easyJet · Recommended

Microsoft Copilot (live) · 2026-10-19 · Question: easyJet or Ryanair: which should I book?

“If you live in South/Central London and want good flight times: Choose Vueling or easyJet from Gatwick.”

easyJet · Recommended

Google Gemini (gemini-3.6-flash) · 2026-10-19 · Question: Which airline should I choose for a short flight from London to Barcelona?

“If you are flying on a budget carrier, easyJet is generally preferred over Ryanair by parents for family travel.”

easyJet · Recommended

Google Gemini (gemini-3.6-flash) · 2026-10-19 · Question: Which airline is best for flying with young children from the UK?

“Virgin Atlantic: Performs strongly for long-haul reliability and customer service when disruptions occur.”

Virgin Atlantic · Recommended

Google AI Overviews (live) · 2026-10-19 · Question: Which airline handles delays and cancellations best for UK passengers?

“Most flights / flexibility: British Airways or Virgin Atlantic from Heathrow.”

British Airways · Recommended

ChatGPT (gpt-5.5) · 2026-10-19 · Question: What's the best airline to fly from London to New York?

“Virgin Atlantic: worth considering only if available and well-priced, but note Virgin said it would temporarily suspend its seasonal Dubai service for winter 2026, so availability may be limited.”

Virgin Atlantic · Named with caution

ChatGPT (gpt-5.5) · 2026-10-19 · Question: What's the best airline for flying from the UK to Dubai?

“The cheapest reliable way to fly from the UK to the US is using low-cost long-haul carriers like Norse Atlantic Airways for direct flights, or keeping an eye out for off-peak basic economy sales from full-service airlines like British Airways or Virgin Atlantic.”

British Airways · Recommended

Google AI Overviews (live) · 2026-10-19 · Question: What's the cheapest reliable way to fly from the UK to the US?

“Choose British Airways if: You need a wider choice of US cities or flight times, want to fly First Class, or prefer collecting/redeeming Avios through Oneworld partners like American Airlines.”

British Airways · Recommended

Google AI Overviews (live) · 2026-10-19 · Question: British Airways or Virgin Atlantic: which is better for flying to the US?

“British Airways: usually around 31 in long-haul economy, Broadest UK route network, not best legroom.”

British Airways · Mentioned in passing

ChatGPT (gpt-5.5) · 2026-10-19 · Question: Which airline has the most legroom in economy on long-haul flights from the UK?

“Bottom line: Pick Virgin Atlantic if both airlines fly your route and fares are similar. Pick British Airways if you need a city Virgin does not serve, want more departure times, need First Class, or are connecting beyond a major US gateway. Compare the exact aircraft and fare before booking, since the experience can vary by route.”

British Airways · Recommended

Perplexity (sonar) · 2026-10-19 · Question: British Airways or Virgin Atlantic: which is better for flying to the US?

“The best business class options from London to Asia are Qatar Airways’ Qsuite for seat privacy, Singapore Airlines for overall service, and ANA/JAL for Japan routes. Cathay Pacific is excellent for Hong Kong, while EVA Air offers strong value to Southeast Asia.”

Qatar Airways · Top pick

Microsoft Copilot (live) · 2026-10-19 · Question: What's the best business class for flights from London to Asia?

“If you want to avoid surprise baggage fees in Europe, your best bet is usually easyJet or Eurowings. Both include a reasonably sized free under‑seat bag and charge less punitive fees for larger cabin or checked bags compared to Ryanair, Wizz Air, or Vueling.”

easyJet · Top pick

Microsoft Copilot (live) · 2026-10-19 · Question: Which budget airline in Europe is best if I want to avoid extra baggage fees?

“Qatar Airways via Doha offers the finest onboard product in its QSuite, often at excellent value.”

Qatar Airways · Recommended

Anthropic Claude (claude-sonnet-4-5) · 2026-10-19 · Question: What's the best airline for flying from the UK to Dubai?

“Emirates is the best all-round choice for flying from the UK to Dubai.”

Emirates · Top pick

Perplexity (sonar) · 2026-10-19 · Question: What's the best airline for flying from the UK to Dubai?

“Choose Wizz Air / Connecting Carriers if keeping ticket prices as low as possible is your primary priority.”

Wizz Air · Recommended

Google Gemini (gemini-3.6-flash) · 2026-10-19 · Question: What's the best airline for flying from the UK to Dubai?

“Choose Emirates if you value Dubai stopovers, wider UK departure options, Premium Economy availability, and the A380 onboard bar/shower suites. It’s also strong for families and leisure travellers who want generous baggage and excellent inflight entertainment.”

Emirates · Recommended

Microsoft Copilot (live) · 2026-10-19 · Question: Emirates or Qatar Airways: which is better for flying to Asia from London?

“The best overall airline for families flying from the UK is British Airways, thanks to its generous infant baggage allowance, availability of bassinets on long-haul routes, and family-friendly policies.”

British Airways · Top pick

Microsoft Copilot (live) · 2026-10-19 · Question: Which airline is best for flying with young children from the UK?

“4. Legacy Carrier Sales (British Airways, Virgin Atlantic, Delta, United, American)”

British Airways · Recommended

Google Gemini (gemini-3.6-flash) · 2026-10-19 · Question: What's the cheapest reliable way to fly from the UK to the US?

“Best for handling passengers when things go wrong: easyJet — Which?”

easyJet · Recommended

Perplexity (sonar) · 2026-10-19 · Question: Which airline handles delays and cancellations best for UK passengers?

“British Airways and Virgin Atlantic are attractive for London Heathrow travellers, but both have faced suspensions or seasonal limits recently.”

British Airways · Named with caution

Microsoft Copilot (live) · 2026-10-19 · Question: What's the best airline for flying from the UK to Dubai?

“You can seamlessly link your Qatar Privilege Club account with your British Airways Executive Club account, earning and spending Avios and BA Tier Points effortlessly.”

British Airways · Mentioned in passing

Google Gemini (gemini-3.6-flash) · 2026-10-19 · Question: Emirates or Qatar Airways: which is better for flying to Asia from London?

“Book easyJet if: You value a smoother booking process, a slightly bigger free bag, primary airports, and a less aggressive sales pitch during the flight.”

easyJet · Recommended

Google AI Overviews (live) · 2026-10-19 · Question: easyJet or Ryanair: which should I book?

“Choose British Airways if you need a checked suitcase included in your ticket price and prefer flying out of Heathrow.”

British Airways · Recommended

Google AI Overviews (live) · 2026-10-19 · Question: Which airline should I choose for a short flight from London to Barcelona?

“Emirates, Singapore Airlines, Qantas, and Cathay Pacific: Provide up to 32 inches of standard seat pitch on major long-haul routes.”

Emirates · Recommended

Google AI Overviews (live) · 2026-10-19 · Question: Which airline has the most legroom in economy on long-haul flights from the UK?

“Short answer: if both fly direct on your route and the price/timing is similar, I’d usually pick Virgin Atlantic for a US trip—especially in economy or premium economy. Pick British Airways if you need the widest choice of US destinations, better onward connections, Avios/BA status, or First Class.”

British Airways · Recommended

ChatGPT (gpt-5.5) · 2026-10-19 · Question: British Airways or Virgin Atlantic: which is better for flying to the US?

“👉 If you want breadth of choice and elite perks, go BA. If you want a more enjoyable onboard vibe and premium economy comfort, go Virgin Atlantic. Would you like me to break this down specifically for economy vs premium vs business class so you can see which airline is stronger in each cabin?”

Virgin Atlantic · Recommended

Microsoft Copilot (live) · 2026-10-19 · Question: British Airways or Virgin Atlantic: which is better for flying to the US?

“British Airways cancelled the highest percentage of flights, 2.33% during the May 2024–April 2025 period , so while flights are more likely to depart on time, they're also more likely to be cancelled altogether.”

British Airways · Named with caution

Anthropic Claude (claude-sonnet-4-5) · 2026-10-19 · Question: Which airline handles delays and cancellations best for UK passengers?

“British Airways is the best all-round choice for flying from the UK with young children, particularly on long-haul routes.”

British Airways · Top pick

Perplexity (sonar) · 2026-10-19 · Question: Which airline is best for flying with young children from the UK?

“Alliance: Oneworld (allows you to earn and redeem Avios with British Airways and partner airlines)”

British Airways · Mentioned in passing

Google AI Overviews (live) · 2026-10-19 · Question: Emirates or Qatar Airways: which is better for flying to Asia from London?

“For a short flight from London to Barcelona, the best balance of price and convenience is usually with Ryanair or Vueling for economy, while British Airways is the top choice if you want a more premium experience.”

British Airways · Recommended

Microsoft Copilot (live) · 2026-10-19 · Question: Which airline should I choose for a short flight from London to Barcelona?

“British Airways Club Suite: If you fly BA, ensure your flight features their upgraded Club Suite (available on all A350s and most B777s), which includes a closing privacy door.”

British Airways · Recommended

Google Gemini (gemini-3.6-flash) · 2026-10-19 · Question: What's the best airline to fly from London to New York?

“Convenient one-stop network: Emirates, Strong London coverage and extensive connections through Dubai; it was rated the highest by KAYAK users among airlines serving Asia business class.[3].”

Emirates · Recommended

Perplexity (sonar) · 2026-10-19 · Question: What's the best business class for flights from London to Asia?

“Short answer: if the all-in price is close, I’d book easyJet. If Ryanair is materially cheaper after bags, seats, and airport transfer, book Ryanair.”

easyJet · Recommended

ChatGPT (gpt-5.5) · 2026-10-19 · Question: easyJet or Ryanair: which should I book?

“Jet2 – The Absolute Best Overall (Free Overhead Bag)”

Jet2 · Top pick

Google Gemini (gemini-3.6-flash) · 2026-10-19 · Question: Which budget airline in Europe is best if I want to avoid extra baggage fees?

Questions and method

Market: UK · Run 1, captured 2026-10-19 · This page is one research run, so it is a snapshot, not a trend.

  1. What's the best airline to fly from London to New York? (unbranded)
  2. Which airline should I choose for a short flight from London to Barcelona? (unbranded)
  3. What's the best airline for flying from the UK to Dubai? (unbranded)
  4. Which airline has the most legroom in economy on long-haul flights from the UK? (unbranded)
  5. Which budget airline in Europe is best if I want to avoid extra baggage fees? (unbranded)
  6. What's the best business class for flights from London to Asia? (unbranded)
  7. Which airline is best for flying with young children from the UK? (unbranded)
  8. Which airline handles delays and cancellations best for UK passengers? (unbranded)
  9. What's the cheapest reliable way to fly from the UK to the US? (unbranded)
  10. British Airways or Virgin Atlantic: which is better for flying to the US? (head-to-head)
  11. easyJet or Ryanair: which should I book? (branded)
  12. Emirates or Qatar Airways: which is better for flying to Asia from London? (head-to-head)

Live capture · English questions · answers counted per engine and repeat; failed answers and No clear answer results are excluded from rates.

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